Thursday, January 9, 2025
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Bornean viper winds its methodology onto ‘ang pow’ to promote Sarawak


Marking its seventh yr, Sarawak Tourism Board’s (STB) ang pow commemorates the state’s energetic social and all-natural heritage.

In a declaration, the board claimed web site guests would possibly collect these distinctive crimson packages from web site guests’ data centres in Kuching, Miri and Sibu whereas merchandise final.

Inspired by the Year of the Wood Snake, this yr’s structure attributes elegant gold marking and the Bornean Palm Pit Viper, an indication of energy, growth and Sarawak’s biodiversity.

This marketing campaign highlights STB’s dedication to promoting larger admiration of Sarawak’s one-of-a-kind environments by way of accountable vacationer.

“This year’s ang pow highlights Sarawak’s vital ecosystems, encouraging greater conservation awareness,” claimed STB president Sharzede Datu Salleh Askor.

She claimed that by way of important campaigns just like this, they meant to encourage residents and web site guests to search out and safe Sarawak’s all-natural heritage.

The undertaking stresses Sarawak’s setting as a premier eco-tourism location.

“Join us in celebrating the Year of the Wood Snake with an ang pow that symbolises strength, growth and care for the environment,” Sharzede claimed.

“STB invites everyone to join the festivities and celebrate this unique tribute to Sarawak’s natural beauty and sustainability efforts.”– By ANDY CHUA



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